Posts tagged confidence
How to Look Good in Photographs | Winston Salem Photographer Jasper & Fern

I’ve often rejected the cultural use of the word “photogenic.” Mostly, because this term is used negatively ninety-five percent of the time. I hear, too often, people cutting themselves down for not being photogenic, stating their face will break my camera. While I can appreciate the ease that laughing at this self depricating joke can bring, it also comes with a sensitivity. The reality of the situation is, anyone can have a bad photograph taken of them. Just as equally, everyone can look good in a photograph. The good news is that looking good in a photograph is a simple formula. Of course, I’m chuckling at using the term “simple” because there’s actually quite a bit of personal work that goes into this two step process.

The one element that makes the biggest difference is believing yourself. If you want to appear confident you have to believe in yourself. Body language and your wardrobe will help but, if you are feeling insecure, it will show up in your expression. Whatever your belief about yourself is, it will radiate through the details - be it the corner of your mouth, slight tilt of your brow, your smile not reaching your eyes, a slight falling of your muscle in your temple instead of a lift. These details have the power to transform how we appear in front of the camera. When we feel self-assured, it positively affects our body language, facial expressions, and overall demeanor, resulting in more captivating and authentic photographs.

The second element is vulnerability. In order to show up authentically, you have to be willing to let your mental walls come down. A lack of vulnerability mostly shows through muscle tension, though it can also show up in the same locations a lack of confidence will. Just check out the three photographs of me below. While this session was one of my recent favorites - because I was feeling good about myself and the results showed it - there were still moments in the session that I could see my mentality falter.

The three stages of getting my confidence to show through. The furthest left image of me shows my confidence faltering. The second shows me slightly more confident but a bit stiff because I’m not fully engaged mentally. The last photograph shows my confidence in my expression and body language.


It's essential to remember that comparing ourselves to others can be detrimental to our self-esteem. In a world where culture often showcases only highlights and successes, it's easy to fall into the trap of feeling inadequate or "less than." This makes it all the more important to recognize that we rarely know the full story behind someone's seemingly perfect “photogenic” image. Give yourself - and them - grace, remembering that we don't always see each others struggles, insecurities, or challenges we might be facing. We all have our moments of vulnerability. The next time you step in front of the camera, give yourself a pep talk, recall what you are good at and what you like about yourself. Do your best to put yourself in a positive mindset and let your confidence and authenticity shine through. Feel the relief in realizing that your strengths are not only genuine but also inspiring to others. Embrace yourself, for you are truly valuable, and your portraits will reflect the incredible person you are.

Embracing Confidence: Joan's Personal Branding Session

Recently, I had the opportunity to work with Joan creating personal branding portraits for an upcoming talk she was giving with a peer. While Joan holds an esteemed position in her field, she was struggling with her image. Her peer, whose photographs would be next to hers on all the marketing material for the event and who would, of course, be standing on stage with her - in a word - polished. While Joan knew that her personality was different than her peer’s, she still felt like she wouldn’t measure up to her peer's pristine appearance. Determined to feel like she belonged beside her companion both in her own eyes and the eyes of the audience, she decided to invest in portraits that would elevate her presence while building her confidence, helping her feel like a true equal.

Often, when I speak with someone and they are vulnerable with their insecurities, I anticipate body language that matches the mindset. Body language is more of an opportunity than an issue, as I know we can work together to establish an authentic, confident presence. As we began Joan’s session, however, I was immediately struck by her poise. She exuded confidence - in every angle and expression. I was a bit baffled, wondering if I’d accidentally mislabeled my consultation notes. The empowered woman I saw before me was nothing of what I expected. She effortlessly settled into herself.

Bemused and smiling, I showed Joan the photographs on the back of my camera commenting on how stunning and confident she was, expressing how assuredly she moved. She couldn't believe it. She looked at the photographs with a mix of relief and disbelief, exclaiming, "Really?! That's a relief. I feel so fake and vulnerable." It was a moment that spoke volumes.

Imposter syndrome is a sneaky creature that affects so many high-achieving individuals, regardless of their talents and success. We all have moments when we compare ourselves to others, thinking we fall short. But here's the thing—we rarely know the full story behind someone's seemingly perfect image. We don't see the struggles, the doubts, and the insecurities they may be grappling with. We're all on our own unique journeys, and it's essential to remember that.

So, as Joan smiled in front of my camera, I couldn't help but admire her tenacity and determination to overcome her self doubt. She was a reminder that true beauty and strength come from embracing our potential, not belittling it; from seeing who we are and what we have to offer and moving towards being the best of ourselves despite what insecurities may be gnawing at us. It's about recognizing our worthiness, celebrating our accomplishments, and showing ourselves some much-needed compassion.

In the end, Joan’s portraits showed a woman who was resolutely overcoming her doubts and fears. They were a testament to her journey and a reminder to us all that we can have success in every opportunity that comes our way if we allow ourselves. Each of us has our own unique brilliance and inner strength, waiting to be discovered and shared with the world. Embrace your confidence, embrace your authenticity, and embrace the beauty of your own remarkable journey. It is through embracing our true selves that we shine the brightest.

To The Things We Hate About Ourselves | Winston-Salem Headshot, Branding and Conceptual Photographer
Jasper&Fern_WInston-Salem_BrandPhotographer_-8402LRc.jpg

Today, a specific sentiment sits on my heart heavier than usual.

All of us have something we don't like about ourselves. We hide it, mask it, put concealer over it, wear certain clothes and colors because of it. We are hyper aware of what WE see in the mirror staring back at us. It can be SO HARD for us to see the beauty in ourselves that others so readily see.

I believe there's still a wide-eyed little kid tied to our self confidence no matter how old we get and they're listening to every word we say - unquestioningly.

In my position as a photographer, I hear those snide remarks masked as coy humor. I feel the pain behind your words knowing full well we just try to make the best of what we see as ugly. Because there's a deep, old pain of my own - a pain that told a little girl she'd never be as pretty as her sisters (or brother), a pain that told a little girl she looked like a bulldog, a pain that told a little girl no one would ever love her or see her as pretty because she was too pale, too ordinary, too fat, too awkward, too boyish, too toothy, too mundane, too grotesque.

I hear those jokes you make about yourself too and I hurt because I know you believe the lies and the little kid that's still inside of you hears those sentiments with unquestioning ears and I know, I just know, that they believe those lies too.

I want my space to be a safe space where you can talk about anything, share your struggles and confide your insecurities in me. But I also want to pull your mean sentiments out and hug them until they stop kicking and screaming and scratching and snarling and give in to the fact that you are loved EXACTLY as you are.

I wish you to know on an intrinsic level that you are beautiful, wonderfully designed and LOVED. 💞

How to Be Confident in Your Brand Portraits | Winston-Salem Headshot and Branding Photography | Jasper & Fern

Getting in front of the camera can be nerve-wracking. We want to look our best, feel our best, show up authentically.

We’ve been there.

That’s why I wanted to share some of our top tips for preparing yourself mentally and emotionally for your portrait session so you can walk through it with confidence.

On Location Branding Portrait done for Small Business Marketing Coach Mallory Schlabach of Winston-Salem, NC | Women’s Professional Portraits | Womens Portraits | Yellow Blazer | Pleather Leggings | Leather Leggings | What to Wear for Headshots | Wh…

On Location Branding Portrait done for Small Business Marketing Coach Mallory Schlabach of Winston-Salem, NC | Women’s Professional Portraits | Womens Portraits | Yellow Blazer | Pleather Leggings | Leather Leggings | What to Wear for Headshots | What to Wear for Branding Photos | Brand Photography | Small Business Branding | Brand Photographs for Coaches | How to Prepare for Your Headshots | How to Prepare for Your Branding Session | Winston Salem Brand and Headshot Photographer | Dressing for Your Brand | Womens Professional Outfits | How to Dress for the Office | Corporate Women | Jasper & Fern

1) Affirmations

As an introvert and wallflower, affirmations are some of my favorite ways to help prepare myself for, well, whatever I have to do. From meeting new clients to networking or giving a presentation, I’ve found a way to use affirmations to help me prepare and calm my nerves.

First, write out your fears.

Then, examine each of your fears, line by line and find a way to flip it positively.

For example, when I am giving a presentation, I find myself with a common fear.
Fear : I’m afraid my voice will shake.
Affirmation : I am good at what I do and know what I’m talking about.

This affirmation reminds me that I have all the reason in the world to stand confidently in front of a group of people.

Branding Portrait for financial coach | Professional White Dress | Brand Photography for Women | Professional Womens Portraits | What to Wear for Your Headshot Session | What to Wear for Your Branding Session | Brand Photography for Women | Small Bu…

Branding Portrait for financial coach | Professional White Dress | Brand Photography for Women | Professional Womens Portraits | What to Wear for Your Headshot Session | What to Wear for Your Branding Session | Brand Photography for Women | Small Business Brand Photography | Brand Photoshoot | How to Prepare for Your Headshot | How to Prepare for Your Brand Photos | Branding Photoshoot | On Location Brand Photography | Winston-Salem Brand Photography | Jasper & Fern

2) Prepare your wardrobe a few days ahead of time.

I can’t tell you how many times in my life I’ve been running behind because I had an outfit in mind for the next day only to discover it’s dirty and I can’t wear it.

(My mother would roll her eyes and sigh because this is the story of my life)

I’ve known many of my clients to have found themselves in a similar situation. Usually, that means they’re a bit frazzled by the time they show up to the studio because the stress of throwing together a last minute outfit just piled on to their nerves about being in front of a camera.

So, it never hurts to have your items washed, ironed and set aside with their accessories a day or two before your session.

3) Collaborate with us!

If you’ve worked with us before, you already know this is a huge part of how we work. It’s SO important for us to be on the same page about everything - your goals for your session, your wardrobe, your hair and makeup, how much time your session will take - all of it.

We’d rather you “spam” us with ideas and Pinterest hair and makeup and snapshots of outfits you’re considering.

Seriously, preparation takes A LOT of the nerves out of your emotions.

Branding Photograph for Mama Mpenzi Doula showcasing how she works | Creative Layflats for Brands | Brand Photoshoot | Rose Gold Branding | Pink and White Branding | Light and Airy Brand | Branding Photoshoot | Brand Photography | Brand my Business …

Branding Photograph for Mama Mpenzi Doula showcasing how she works | Creative Layflats for Brands | Brand Photoshoot | Rose Gold Branding | Pink and White Branding | Light and Airy Brand | Branding Photoshoot | Brand Photography | Brand my Business | What to bring to your brand session | How to prepare for your headshot | How to prepare for your brand photoshoot | How to prepare for your branding photographs | Winston-Salem Brand Photographer | Jasper & Fern

4) Minimize your caffeine intake right before your session

Okay, don’t be mad! I love my coffee and teas as much as the next hustling boss babe but, I also know that caffeine can heighten your nerves if you’re already on edge. So just be aware of what your body needs that day.

5) Seek rest the day before.

I know you have tasks galore on your plate because you’re a small business owner working hard for your success. So, when it’s possible, make time to add in some additional quality rest the day before your session. Maybe that’s a good night’s sleep or a relaxing activity like stretching or journaling.

*BONUS TIP! *

If you can make your schedule allow it, provide yourself with empty grace time before and after your session. This way, you won’t be feeling like you have to rush to come and see us or get antsy to leave because you have your next task on your mind. Set aside a flexible time for you!

Alright, you amazing boss, now that you have our insider tips, you’ve got this. Seriously, you’re going to rock your session! Believe in yourself and the amazing things you’re capable of accomplishing.

We’ll see you in the studio soon!